Get free advice on launching your crowdfunding in this guide here

Succeed in crowdfunding

We’ll get you set to conquer the market!

Do you want to conquer the market with an innovative product ? Are ou solving a problem and willing to make an impact? Do you want to build a community of engaged customers ?
Crowdfunding can be for you !

Reward-based crowdfunding is a great way to test your business idea by pre-selling your product via a crowdfunding platform. It allows you to both build a customers base and raise funds to finance the production of your product.

We help you succeed on any reward-based crowdfunding platform, such as Kickstarter, Ulule, Indiegogo and Miimosa.

If you’re looking for a bigger funding while building a community, an equity crowdfunding is a great way to launch your business.

Our team will help you prepare and create your crowdfunding campaign on Crowdcube, Seedrs, WeFunder StartEngine and more. From the review of your business plan and the creation of your pitch deck to the execution of a crowdfunding campaign, we will help you to take the most out of your equity crowdfunding campaign.

Like equity crowdfunding, debt crowdfunding, also known as “crowdlending” is ideal for financing the launch of your project while creating a community that will lend you funds.

This type of crowdfunding, also referred to as peer-to-peer lending, requires borrowers to repay their investors by a predetermined time. Funds raised might be subject to interest rates depending on the contract signed by both parties.


We will accompany you during the whole process of preparing and running a successful crowdfunding campaign. Whether you are starting from scratch, or about to launch your campaign, our flexible solutions will match your needs ! 

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Phase 4:


How we support your crowdfunding

Crowdfunding Planning

Crowdfunding Planning

We will create a timeline tailored to your crowdfunding project and advise on fundraising objectives and budgets.

Crowdfunding Strategy

Crowdfunding Strategy

A solid strategy involving community building, campaign positioning and platform selection will drive your crowdfunding to success.

Pitch Deck

Pitch Deck

Translating your business plan into a compelling pitch deck is one of the first steps of the fundraising process. It is a must for equity crowdfunding and crowdlending campaigns.

Digital Marketing

Digital Marketing

We design impactful advertising creatives and develop emailing content strategies to drive your crowdfunding success.

Presentation Pages

Presentation Pages

An optimized pre-launch landing page and an engaging crowdfunding project page are essential to create momentum and make your project stand out.
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Crowdfunding Video

Crowdfunding Video

Video is a powerful way to tell your story. Our team will produce a crowdfunding video that resonates with your target audience.

what to expect

We empower you to launch your crowdfunding by defining and executing the right strategy.


Intro call

Let’s introduce ourselves and learn about your project. If we think it could be a good match, we will offer to proceed with a first evaluation of your crowdfunding project.

We look forward to hearing from you!

Project Evaluation

In a 1-hour consultation, we’ll dive into your crowdfunding project, sharing our insights and personalized advice. You’ll receive an action plan to prepare your campaign.

Would you choose to proceed with us, the cost of this consultation will be credited toward your investment. 

Let's go!

Nothing can stop you now! 

Once you’ve decided on the support you need, we’ll sign a collaboration contract and kick off your crowdfunding campaign.

We can’t wait to drive your campaign to success!

We helped them to fundraise

Smart bracelet for autistic kids
We supported the crowdfunding launch of Abrace, a smart bracelet for autistic kids, advising them on content creation for the pre-campaign and Kickstarter page.
Natural hair & body care delivered without the water
We provided strategic and practical support for the Kickstarter launch of their sustainable natural hair and body care products.
Commuter jacket made of waste
Support on the content creation for the pre-campaign page and the Kickstarter page.
Eva Leaf
Natural & organic treatments for vaginal infections.
Eva Leaf
Creation of a pitch deck for Eva Leaf, introducing a natural & organic treatments for vaginal infections.
Gr'eat granola
Delicious & healthy granola butter
Gr'eat granola
We helped them to launch a crowdfunding on Ulule for the launch of their new oat-based healthy spreads. We provided a strategic and hands-on support on the content creation for each campaign phase.
Engaged water bottles
Creation from A to Z of the crowdfunding campaign on Ulule to launch Tuli.

about their crowdfunding journey
with us

“If you are looking to boost your crowdfunding launch, I would recommend getting SetGo’s support.”

Amélie de Cartier, founder of Gr’eat granola



After working for Mastercard in fintech product management and then in digital marketing, I went through this step for my own project, Tuli.

The launch of the first product was done through a crowdfunding campaign on Ulule.

With the success rate of a crowdfunding campaign being less than 40%, I understood that most entrepreneurs underestimate the work and expertise required to run a crowdfunding campaign. 

I saw an opportunity to capitalise on my expertise to enable other entrepreneurs, like yourself, to crowdfund their business by creating impactful strategies. I started this journey as a freelancer for a renowned agency specialized in fundraising marketing in London. 

Then, SetGo was born. We’ve designed a step-by-step process, based on data and experience, to make crowdfunding success easy and ineluctable.

Nathalie Peeters, Founder of SetGo.

Nathalie is based in Lisbon, Portugal and Brussels, Belgium. She works with Startup Studio and accelerators including StartLab and Build Up Labs as a coach. Also, she regularly organize workshops on crowdfunding in collaboration with accelerators, incubators and startup networks such as Womade, Startup Investor Accelerator TAAC from Mossy Ventures, Startup Lisboa,…

Don't know where to start?

We’ve put together a step-by-step guide to launching a crowdfunding project. It contains precious information to help you understand what you can do to get your crowdfunding project off the ground.

Our values

Engagement & Sustainability

We are interested in solving a problem rather than creating a need. That’s why we value projects that have a positive impact on our society. 

We believe the “WHY” of your project needs to be reflected through all areas of your business in an authentic and transparent way.


From positioning, strategy and launch planning, to advertising content and landing page UX, we combine our experience to create a solid go-to-market plan with you.

We are a team of experts with strong knowledge in digital marketing, go-to-market strategy, pitching and fundraising marketing. 


Whether you are at the stage of the idea or at a Serie C funding stage, we will use our expertise to support your new innovation launch. 

From a full individual programme to periodic coaching, we offer different format to support you. Our flexible approach allows you to choose between different levels of support to pick the services you need.


We adopt a data-driven approach to make informed decisions.

We master analytical tools like Google Analytics, Optimize and Usability Hub to gather data, test and optimize your campaign.

Our articles about crowdfunding